Use case
Video Prospecting with Account-Specific Proof
Make the sales message specific before the first sentence is written.
Significant Figures is opening private workflows for teams that want short prospecting videos built from approved account fields, trigger signals, and proof points. The point is evidence, not webcam greetings or avatar clips.
Positioning
The differentiator is evidence, not greeting text
A useful prospecting video explains why this account is worth contacting now. Keep the data small: who they are, what changed, what proof matters, and where the viewer should go next.
Data fields
Fields that make a prospecting video specific
first_namePersonalizes the opener without carrying the whole message.
account_nameAnchors the video in the right business context.
trigger_signalExplains why this is a timely sales message.
proof_metricAdds one concrete comparison, chart, or data point.
insightTurns the data point into a reason to keep watching.
cta_urlRoutes the viewer to an approved next step.
Use cases
Prospecting stories that stay specific
Timely account signal
Reference a recent event, category shift, launch, or public signal from the prepared account row.
Mini audit
Show one visual comparison or missed opportunity that makes the message easier to evaluate.
Meeting recap
Turn a known conversation into a short visual summary with a clean next step.
How it works
How the private workflow works
Prepare approved fields
Start with account context, a signal, a proof point, and a clear next step.
Generate the video asset
Map those fields into scenes, labels, charts, and captions.
Use your existing sales process
Your team controls outreach, follow-up, and measurement.
FAQ
Does Significant Figures send prospecting messages?
No. Significant Figures creates the video asset. Your team decides where and how it is used.
Is this avatar or webcam video?
No. This workflow is focused on data-backed motion and account-specific proof.
Can every prospect get a different video?
The workflow is designed around row-level variation: each approved account row can shape a different video asset.
Related pages
Keep exploring
Next step
Make prospecting more specific.
Talk to us about video prospecting from account-specific proof.
