A short recognition moment for customers who cross into a new tier or benefit level.
Illustrative preview · the moment rendered in the merchant's own brand, personalized to a sample customer.
See it with your data
No account, nothing saved. Choose a sample customer to load a full profile — or tweak a field yourself. Everything else fills from sample data, the same way it will from your store.
Pick a sample customer, or edit a field — the moment re-personalizes instantly.
The highlighted words are merge fields — they pull from your data per recipient. The voice stays yours.
What you'll need
Standard CSV fields, mapped for you — and ready for Shopify sync later. Need something we don't list? Define a custom field and map it like any other.
Standard fields map automatically. custom.* are fields you define for anything bespoke.
How sending works
This template is a starting point. Rewrite the voice, swap the brand skin, add or rename fields — even change the moment. Nothing's locked.
Upload a CSV for the MVP. Shopify sync comes later. Fields map to your columns — preview every recipient before anything sends.
Each customer gets their own version — the warmth of a hand-written note, without writing it forty thousand times.
Switch templates, duplicate a moment, or build your own from scratch — these three steps stay the same.
When it fires
Moments aren't ordered. Each fires on its own trigger — some customers see several, some none, some out of order. This one fires when 365 days after their first order. Tap any live moment to preview it.
Built from your data
Every word that varies traces back to store data you provide — labeled, sourced, never made up. merchant CSV · first-order date.